|| Reliance Retail is the retail initiative of the group and an epicentre of our consumer facing businesses. It has in a short time forged strong and enduring bonds with millions of consumers by providing them unlimited choice, outstanding value proposition, superior quality and unmatched experience across all its retail stores.
Since its inception in 2006, Reliance Retail has grown to cater to millions of customers, and thousands of farmers and vendors. Reliance Retail serves over 5 million customers every week, and has the patronage of more than 50 million customers. Our nationwide network of retail outlets delivers a world-class shopping environment and unmatched customer experience powered by our state-of-the-art technology and seamless supply-chain infrastructure.
Reliance Retail has adopted a multi-prong strategy and operates neighbourhood stores, supermarkets, hypermarkets, wholesale cash & carry stores, specialty stores and online stores and has democratized access to all types of products and services across all segments for all Indian consumers.
Reliance Retail has achieved the distinction of being the largest retailer in the country. Reliance Retail’s commitment to bettering lives has been embodied in its pursuit to make a difference on social socio-economic issues in India. The initiative has brought large number of farmers and small producers to the forefront of the retail revolution by partnering with them for growth.
Deep insight into India’s economic, cultural and consumption diversity drives Reliance Retail’s vision in the retail universe. The operating model is based on customer centricity, while leveraging common centres of excellence in technology, business processes and supply chain. More importantly, it has built a strong and unwavering foundation through its extraordinary people.